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Showing posts with label Market Research. Show all posts
Showing posts with label Market Research. Show all posts

Friday, November 6, 2009

How to Get Ideas for Niche Topics



When I decide it’s time to look for a new profitable niche, here’s how I get ideas…I watch TV!



#1: Watch the News!

Turn on your local news channel and CNN and keep your eyes and ears open. Focus on ALL the stories, not just the news items — pay attention to sports (especially controversies), health features, entertainment news, technology and gadgets, human interest…everything!

If you can find some twist or angle in the media that can be tied in with a niche you’re interested in, you can be pretty sure there will be traffic to that niche and readers for your articles!

Also remember that “news” doesn’t have to mean just the headlines of the hour. The results of product tests or research, new product announcements, new techniques, new research results, offbeat or crazy new ideas — all these can be labeled “news.”

You can also use Google’s New Alerts service to get fast news links based on keywords.

Go to http://www.google.com/alerts to sign up.

#2: Watch the Talk Shows

All those funny, weird, interesting or controversial talk show hosts who spin opinions on everything under the sun are a great source of ideas. All Oprah has to do is mention a product or a topic on her show and millions of people are searching for it!

Trust me, watch Oprah’s recommendations and guest names. The search volumes on those skyrocket the day of — and the day after — they appear on the show.



#3: Watch “Niche News” Shows

You can get a lot of great ideas from those entertainment and celebrity news shows, financial news reports, business news segments, and technology news shows. Remember that you’re looking for a way to take something “newsy” and tie it in with your niche.



#4: Watch Infomercials!

It’s 2:00 a.m. and you can’t sleep? Do some niche research by watching infomercials! If a product developer is paying to promote their gadget, weight loss system, self-help system, etc. on TV, then there’s a very good chance of it being a good niche.

And sometimes the products on infomercials have an affiliate program, which is great. You can then write articles that are direct reviews of the product. These types of review articles usually have the highest conversions.


As you watch TV, start making a flat list of ideas, like this:

-Acne
-Wrinkle removal
-Skin care
-Botox
-Scar treatments

So go out there and find some profitable niches for yourself. I will discuss how to get to the front page of goggle next time.


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Saturday, August 22, 2009

5 Ways To Find Out If Your Buyers Really Want To Buy.


Once you have found a hot niche market, you need to try and find out if there is sufficient buyers’ interest within that niche, which are willing and able to buy.

Here are the 4 steps I recommend;

#1. Check their Demographics
This is very important. As the sex, ages, location, and status of the people in that niche matters a lot. Most people will be interested but only for free tips and downloads and not really having the ability to make a purchase.

#2. Check their interest level
At this stage you really want to see what people are saying about this market. Do need to see comments and testimonials to assure you that you are right on path. Go research this out.

#3. Check on forums and chat rooms.
Are people looking for this information or what you did with the Google keywords were just a flick. Test to see. Watch what people are saying here. To check if they are willing to pay, post a comment as if you got this product but the merchant was asking for xxxx price and you could not buy you felt it should be free, ask what they think?
Comment here will reveal a lot to you.

#4. Google the product name
If you see a lot of adverts on the side bar at least 7 you should think it a good niche to try out. If more than 15 very affirmative as these people are not paying good money for advert for the fun of it.
Please this is very important as good competition is very good for market promotion and sales.

#5. Can you get this product for free?
Yes if you can get this for free elsewhere, then I recommend you tweak it or re-create it. Make it more original or make it stand out from the others with additional information. You can also input videos and other ways to create more value in the eye of the customer.

Applying these checks will surely save you time, effort and money.
take care,
Dan Ohis.
PS: please leave your comment.

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